A new Central Otago District Council campaign will call on locals to invite friends and family to experience a Central Otago summer ‘working holiday’. If you have a spare room or a spare time, then you are the target audience for the campaign Central Otago District Council is launching this week to support local businesses to meet seasonal labour demand.
The ‘Spare Room, Spare Time’ campaign targets locals, and their friends and family from out of the district, to help with the anticipated seasonal labour shortage.
'We’re calling on Central Otago locals to invite your friends and family to come and experience a Central Otago summer "working holiday". Make up that spare bed and offer to put them up,' said Central Otago District Council Economic Development Manager Nick Lanham.
'Also, if you have some spare time yourself then we’d love to see our locals fill those vacancies too.'
As part of the campaign Council will be producing ‘Wish you were here’ postcards, which will be available at local libraries, i-SITEs and service centres for people to send to friends and family with the invite to come and stay along with social media coverage.