New Zealand's university students won't be able to resist the lure of summerfruit orchard work after a series of advertisements hits campuses over the next fortnight.
Summerfruit NZ's Handpicked campaign is targeting university students with a multi-media approach involving old fashioned print and social media advertising.
A full-page advertisement is running in university magazines this week and next, and is supported by posts on university Facebook pages this Friday.
Students are being encouraged to check out the Work the Seasons website page to look for jobs, so if your vacancies aren't listed here, you won't benefit from the interest generated by the campaign.